Sustainable real estate development is the future. More and more builders will look to green real estate development to simultaneously reduce their carbon footprint and build more efficient living spaces.
What is sustainable real estate development?
In a nutshell, it is incorporating environmentally friendly designs, materials and technologies to reduce the structure's carbon footprint. With an inherent focus on sustainable practices and reducing their carbon footprint, residential redevelopers (and even commercial redevelopers) are awarded a wide array of benefits, many of which offer improved investment results.
Market Your Project’s Sustainability & Eco-Friendliness
Any attempt to build a sustainable property should be met with an appropriate marketing plan. It is not enough to market a sustainable real estate development without mentioning anything about its ability to operate efficiently. In fact, subsequent marketing efforts need to broadcast the home’s features and how they
will benefit the buyer. Great marketing efforts will be able to sell the home a lot faster and for a lot more money. Consequently, this is where the LEED Certificate comes in handy. Those who can market their home as a LEED Certified property can ask for more money upfront.
Renovating & Repurposing
It isn’t always necessary to start from scratch when considering implementing sustainable real estate development practices. If for nothing else, it is entirely possible to repurpose or renovate existing home features so that they may be considered “green” or reduce a home’s carbon footprint. That said, take a good look at your project before tearing it down; look into renovating it first. Renovating an existing structure and retrofitting it with green real estate development features will save investors a con
siderable amount of money upfront and achieve the same goal. Remember, every step in the right direction is a win for the investor and the planet.
Tailor Sustainability To Your Specific Location
It should go without saying, but each location will require unique improvements to optimize a home’s carbon footprint fully. The location in which a home is situated, for that matter, will determine the most important sustainable real estate developments to include. Dry areas (such as deserts), for example, should emphasize water conservation. The lack of water should be taken into consideration before the home undergoes renovations. Secondly, it’s important to tap into the local geography for the home’s benefit. Sunny areas, for example, should consider installing solar panels. At the very least, sustainable real estate development needs to consider what the environment offers and doesn’t offer.
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